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Academic Brands Conference

March 22 @ 9:30 am - March 23 @ 3:00 pm

Time: 09:30 am – 03:00 pm
Location: 1301 King Hall

This conference explores how the modern university perceives, represents, and remakes itself through the artifact of the brand. We will explore such topics as the turn to measuring academic “excellence” through metrics, university merchandising, sports, and the transformation of the university’s brand when it is forced to confront changing social and political mores, from #MeToo to traumatic histories of slavery and racism

This event is sponsored by Mellon Sawyer Seminar on Academic Brands

For more information please contact: akoconnor@ucdavis.edu


March 22 @ 9:30 am
March 23 @ 3:00 pm

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227 Voorhies Hall
One Shields Ave
Davis CA 95616
P: (530) 752-1254

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